Facebook Pages v. Google+ Pages

Google+ is becoming a very popular platform. It’s no secret that Google developed Google+ as a way to rival Facebook. So how do they compare? Well in all actuality they do not compare. While they may seem similar in nature they are two totally different platforms. So then why set up a Google+ Page? Well the obvious would be to take advantage of Google’s SEO aspect but you also want to hit that target demographic that just avoids Facebook as much as possible. With so many Facebook changes, and not all of them positive, some people are avoiding Facebook like the plague.

While people on Facebook “like” a page. The truth is people get busy and eventually you can forget about that page and it will disappear into the abyss. So unless you intentionally seek that page out again on a consistent basis you won’t remain on top of hat’s going on with them. That’s a lot of time devoted to searching your favorite pages. Not to mention it seems that many people are losing faith in Facebook and consider it going downhill just as MySpace seemed to fade into the background.

It seems that Google+ and LinkedIn are actually advancing in the public persona over Facebook. There is comparison between Facebook and Google+ pages. Each has their own pluses and minuses but Google+ is starting  to gain momentum with the business sector as a more “professional” networking platform.

Be sure to remember to separate your personal Google+ profile and your Google+ business page. You don’t want to accidentally post content meant for your personal profile on your business page. With the Google +1 button you can gain momentum and exposure. Combine that with a badge and you are set.

Businesses are finding Google+ a diamond in the rough. While they are working out the kinks and adding new developments you just need to roll with it but you can’t do that if you don’t set up your profile and page. You don’t know how well it works until you try it.